The designer Marc Newson is best known for his his use of biomorphism in the products he designs in which he starts with the design of the original product and then improves upon it in various ways. This cooler for Dom Pérignon is his second collaboration with Dom Pérignon the first being a similar cooler made of plastic and designed for the Dom Pérignon magnum. This one is designed for a standard Dom Pérignon bottle and is made of aluminum in the shape of a Dom Pérignon bottle and features a green label.